Want to sell an idea, submit a concept or a product in a creative and innovative way? If you need your message to have the greatest impact on clients, bosses, partners or investors, the drawing is the solution.
¡Dibújalo! presents drawing as an effective work tool, an innovative way of communicating that adapts to any environment, capable of inspiring new ways of creating. If you can write, you can draw; you only have to train your hand, eye and, of course, the right side of your brain.
Through real use cases, we show you how we do it and invite you to explore, through simple techniques and practical exercises, the multiple possibilities of this exciting language with which you will be able to see and share your ideas more clearly and successfully apply them in the business.
Looking, analyzing, projecting, prototyping and communicating are some of the dynamics that we propose.
You only need a marker and a notebook to discover how far your drawings can take you. Do you dare to try it? ¡Dibújalo!
- Prologue by Jandro, a magician, comedian and double winner of the FoolUs international award.
- More than 200 images
to inspire you throughout ten chapters.
- 22 exercises
that will help you discover the power of your drawings.
- 15 use cases
in collaboration with multinational companies from different sectors, commented by their directors.
¡Dibújalo! Innovate, create and communicate visually, a must-have book.